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By Adam Fischer
•
September 24, 2025
People confuse strategies and tactics all the time, and simple definitions are inadequate.Does it even matter?The answer is an undeniable yes. Too often, leaders don’t grasp the difference until it’s too late; then hindsight kicks with the inevitable realization “I was being too tactical and forgot about strategy.”

By Adam Fischer
•
December 24, 2023
Become an expert by learning the 4 key questions to ask for a PPC audit. There is no technical jargon here. This is for small business leaders to focus on what matters to decrease wasted spend and increase profits. | Strategy Kiln in Rhode Island offers an easy and effective Paid Per Click audit strategy
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