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Trusted by Top B2B Businesses

Clutch: Top SEM Company in Rhode Island, 2026. Logo features a dark blue stripe with
Clutch: Top SEM Company in Rhode Island, 2026. Logo features a dark blue stripe with

Facebook & Instagram Ads That Build Your Brand
 Paid Social 
And Drive Real Growth

Facebook & Instagram Ads That Build Your Brand
Paid Social
And Drive Real Growth

We build performance marketing systems with Meta Ads (Facebook & Instagram) and TikTok ads to create a paid social strategy that unlocks scalable growth through deep audience insight and disciplined testing.

Service Inquiry

✓  Free Consultation

✓  No Long-term Contracts

✓  Results in 90 Days

Most Paid Social Campaigns Stall Because the Strategy Isn’t ClearThe Platform Isn’t the Problem 
The Offer and Funnel Usually Are

We help you clarify your offer, test it across creative formats and audiences, and build a funnel system that moves people from awareness to action.

Paid Social That Drives Clicks — But Not Revenue

Paid Social That Drives Clicks — But Not Revenue

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Agencies Focused on Creatives, Not Strategy

Agencies Focused on Creatives, Not Strategy

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Lack of Funnel Alignment and Offer Strategy

Lack of Funnel Alignment and Offer Strategy

Sales funnel with visible gaps/holes between stages and a price-tag “offer” icon floating outside the funnel
No Clear Roadmap or Measurable ROI

No Clear Roadmap or Measurable ROI

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Paid Social

A Paid Social Growth System Built to Learn, Test, and Scale Meta-First. Audience-Driven. Creative-Led.

We approach Meta ads as a growth system — not a campaign.

01

Funnel & Offer Strategy
  • Funnel mapping by awareness stage (TOFU, MOFU, BOFU)
  • Offer refinement and testing framework
  • Audience segmentation (interest, lookalike, retargeting)
  • Paid social customer journey design
  • Messaging architecture across creative variations
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02

Campaign Execution & Creative Testing
  • Full Meta Ads account setup or rebuild (Facebook & Instagram)
  • Static creative development (image, carousel, reels)
  • Video creative strategy and direction
  • TikTok campaign adaptation when appropriate
  • Structured A/B testing (creative, audience, messaging)
  • Funnel-based budget allocation
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03

Performance Optimization & Reporting
  • Weekly optimization cycles
  • Monthly reporting with clear growth insights
  • Creative winner identification and scaling
  • Offer iteration based on performance data
  • Optional live dashboards

You Deserve a Team of

Seasoned Experts

Adam Fischer photo

Adam Fischer – AI Search & Paid Media Strategy Lead

Adam brings a strategy-first approach to emerging paid media channels, connecting buyer intent, positioning, SEO, AI search optimization, paid media, and conversion strategy.

Mircea Andrei – Meta & Paid Social Expert

7+ years running Meta (Facebook & Instagram) and TikTok ads. Certified digital marketer with over $5M in managed ad spend. Known for disciplined testing and performance-driven scaling

Real Client Results

See how the Strategy Kiln process creates real impact

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Structured Funnel + Disciplined Creative Testing
Scaled from $2K/Month to $200K+/Month in Meta Ad Spend
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“With a structured funnel, disciplined creative testing, and clear reporting, we scaled confidently month over month.”
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Founder
Supplements Brand
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A small, jagged arrow pointing upwards and slightly to the right, suggesting growth or progression.

$40K Deal Closed Within Months Through Paid Search

Driving Fast Wins and Long-Term Growth for Skaled with Strategic Marketing Leadership

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“As a fractional marketing leader, Adam came in and quickly identified challenges and opportunities for Skaled. He took over paid search and delivered a lead that closed for $40k within just a couple months. He led the concepting for a new product launch and helped position, name, and develop sales collateral to drive it. He’s currently helping our core business using the Storybrand framework to ensure we continue to be the most customer focused brand in our space. I highly recommend Adam and Strategy Kiln.”

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Jake Dunlap

CEO, Skaled

Choose Your Growth Path

From DIY frameworks to full-service execution

Campaign Management & Optimization
Starts at $3,000/month
Disciplined execution and structured growth on Meta (Facebook & Instagram).
  • Meta Ads management
  • Weekly optimization cycles
  • Audience segmentation + retargeting setup
  • Funnel-based budget allocation
  • Foundational reporting dashboard

MOST POPULAR

Creative-Driven Growth Plan
Starts at $5,000/month
Scale faster with custom creative and deeper audience testing.
  • Everything in Campaign Management
  • Static creative development
  • Video creative strategy + direction
  • Expanded audience testing
  • Monthly performance reporting with creative insights
Enterprise Paid Social Strategy
Custom Pricing
For brands spending $50K+/month or running complex, multi-product funnels.
  • Advanced funnel architecture
  • Strategic offer development collaboration
  • High-volume creative testing framework
  • Bi-weekly strategy reviews
  • Executive-level reporting
  • Meta + TikTok coordination

Work with a LinkedIn Ads agency that knows how to build the funnel system to drive MQLs & SQLs at scale

Paid Social Should Be a System — Not a Guessing Game


Book a discovery call and let’s design a Meta Ads strategy built to scale your brand and revenue.

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Ready to Grow?

 Paid Social

Let's align your strategy and execution to unlock sustainable scaling. Book your free consultation today.

Service Inquiry

✓  Free Consultation

✓  No Long-term Contracts

✓  Results in 90 Days

Frequently Asked Digital Marketing Agency Questions


Find answers to common Digital Marketing Agency questions below


  • What is paid social advertising?
    Paid social advertising means running targeted paid ads on platforms like Facebook, Instagram and TikTok to reach the right people, build awareness and drive sales or leads. Unlike free organic posts you control exactly who sees the ad when they see it and where they go next. At Strategy Kiln we treat paid social as a complete growth system that blends smart funnel strategy offer testing and nonstop creative work to deliver steady scalable revenue.
  • How does "paid search digital marketing" relate to paid social advertising?
    We are Meta-first experts so we deliver full service Facebook ads management and Instagram advertising for most clients. When it fits the brand and audience we also build and scale TikTok ad campaigns. Our main focus stays on Meta because it gives the strongest performance marketing results while TikTok serves as a powerful creative booster for the right offers.
  • What kind of results can I expect from your paid social services?
    Our clients see strong sustainable growth. One supplements brand scaled from two thousand dollars to over two hundred thousand dollars per month in Meta ad spend while growing revenue by two hundred eighty-five percent lowering ad costs by sixty-seven percent and boosting search traffic dramatically. Most clients start seeing meaningful traction inside the first ninety days and we keep scaling month after month once the right creatives and audiences are locked in.