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Trusted by Top B2B Businesses

Clutch: Top SEM Company in Rhode Island, 2026. Logo features a dark blue stripe with
Clutch: Top SEM Company in Rhode Island, 2026. Logo features a dark blue stripe with

 ChatGPT Ads Management.  
AI Search Is 4.4x More Valuable 

ChatGPT Ads Management. 
AI Search Is 4.4x More Valuable 

We help B2B companies prepare, test, and scale ChatGPT paid ads with a strategy-first system built around AI discovery, buyer intent, landing pages, and measurable pipeline growth.

Service Inquiry

✓  Free Consultation

✓  No Long-term Contracts

✓  Results in 90 Days

Most Brands Will Treat ChatGPT Ads Like Another Paid Media Channel
That’s the Wrong Approach 

AI Discovery Changes the Buyer Journey. ChatGPT users are already asking questions, comparing options, and narrowing decisions. We help you show up inside those high-intent moments with the right message, offer, and conversion path.

Most Brands Aren't Visible During AI Discovery

Most Brands Aren't Visible During AI Discovery

Companies that ignore ChatGPT miss buyers who are actively researching, comparing solutions, and moving closer to a purchase decision.
Launching Without a Strategy Leads to Wasted Budget

Launching Without a Strategy Leads to Wasted Budget

We prepare your messaging, landing pages, targeting, and tracking before campaigns launch, helping you test ChatGPT ads with confidence.
Capture Higher-Intent Visitors, Not Just More Clicks

Capture Higher-Intent Visitors, Not Just More Clicks

AI-driven traffic often arrives further along the buying journey, giving you better opportunities to generate qualified leads and sales pipeline.
Turn ChatGPT Ads Into Part of Your Growth System

Turn ChatGPT Ads Into Part of Your Growth System

We connect ChatGPT ads with Google Ads, LinkedIn Ads, SEO, analytics, and CRM reporting so every campaign contributes to measurable pipeline growth.
ChatGPT Ads Management.

A ChatGPT Ads System Built for AI Discovery, Testing, and Growth
Intent-Led. Strategy-First. Built for Pipeline.

We approach ChatGPT ads as part of a broader AI discovery system — not a one-off ad experiment.

01

ChatGPT Ads Strategy & Readiness
  • AI search visibility review
  • ChatGPT ads opportunity assessment
  • High-intent prompt and buyer question research
  • ICP and funnel-stage mapping
  • Offer and landing page readiness review
  • Competitor visibility and category analysis
  • Testing roadmap for ChatGPT paid ads
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02

Campaign Planning & Paid Media Execution
  • Campaign strategy based on buyer intent
  • Ad messaging aligned to real user questions
  • Creative and offer testing framework
  • Landing page recommendations for ChatGPT traffic
  • Budget and testing plan for early learning
  • Integration with Google Ads, LinkedIn Ads, SEO, and AEO
  • Launch support where ChatGPT ad inventory is available
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03

Measurement, Optimization & AI Search Integration

  • GA4 and conversion tracking review
  • ChatGPT referral traffic analysis
  • Landing page engagement and conversion review
  • Paid vs. organic AI discovery measurement
  • CRM and lead quality reporting
  • Cross-channel learning from ChatGPT, Google, LinkedIn, and SEO
  • Ongoing optimization based on signal quality, not just clicks

You Deserve a Team of

Seasoned Experts

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Adam Fischer – AI Search & Paid Media Strategy Lead

Adam brings a strategy-first approach to emerging paid media channels, connecting buyer intent, positioning, SEO, AI search optimization, paid media, and conversion strategy.
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Paid ChatGPT Advertising Expert

Zach brings deep paid media expertise to emerging AI advertising channels, helping brands test, measure, and scale ChatGPT ads to capture the right intent and drive pipeline.

Real Client Results

See how the Strategy Kiln process creates real impact

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High-Intent AI Discovery Traffic
ChatGPT Ads Help Brands Reach Buyers While They Research, Compare, and Decide
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“ChatGPT ads launched on May 5th of 2026. Are they worth testing? Yes. The first client we worked with in the B2B Fintech space got 4 MQLs and 1 SAL (sales accepted lead) within the first week and a half on a very small test budget. The cost per MQL and SAL were both around -50% less than standatd paid search acquisition costs. ChatGPT ads are still in their infancy but are a great way to get in top results for the leading LLM fast.
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AI Search + Paid Media Strategy Team
Strategy Kiln
AI Search + Paid Media Strategy Team
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$40K Deal Closed Within Months Through Paid Search

Driving Fast Wins and Long-Term Growth for Skaled with Strategic Marketing Leadership

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“As a fractional marketing leader, Adam came in and quickly identified challenges and opportunities for Skaled. He took over paid search and delivered a lead that closed for $40k within just a couple months. He led the concepting for a new product launch and helped position, name, and develop sales collateral to drive it. He’s currently helping our core business using the Storybrand framework to ensure we continue to be the most customer focused brand in our space. I highly recommend Adam and Strategy Kiln.”

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Jake Dunlap

CEO, Skaled

Choose Your Growth Path

From DIY frameworks to full-service execution

ChatGPT Ads Strategy Session
$0 or Introductory Audit
For companies that want to understand whether ChatGPT paid ads are worth testing — and what needs to be fixed before launch.
  • AI search visibility review
  • ChatGPT ads opportunity assessment
  • ICP and buyer-intent mapping
  • Offer and landing page review
  • Tracking and analytics readiness check
  • Competitive prompt and category review
  • Prioritized testing recommendations

MOST POPULAR

ChatGPT Ads Pilot Program
Starts at $1,500/month
For companies ready to test ChatGPT ads as part of a broader paid media and AI discovery strategy.
  • ChatGPT ads strategy and campaign plan
  • Prompt, topic, and buyer-intent research
  • Offer and landing page recommendations
  • Campaign setup and launch support where available
  • Creative and message testing framework
  • GA4 and conversion tracking review
  • Monthly performance analysis
  • Recommendations across ChatGPT, Google Ads, LinkedIn Ads, and SEO/AEO
AI Discovery Growth Program
Call for Pricing
For companies that want ChatGPT ads, AI search optimization, paid search, and conversion strategy working together as one growth system.
  • Everything in the ChatGPT Ads Pilot Program
  • Deeper AI search and prompt visibility research
  • Landing page strategy and conversion optimization
  • Google Ads and LinkedIn Ads integration
  • SEO/AEO content recommendations
  • CRM and lead-quality reporting
  • Competitive AI discovery monitoring
  • Executive-level dashboards and strategic recommendations

Work with a LinkedIn Ads agency that knows how to build the funnel system to drive MQLs & SQLs at scale

ChatGPT Paid Ads Should Not Be a Random Experiment


Build the strategy before the channel gets crowded. Strategy Kiln helps you prepare, test, and scale ChatGPT ads with the strategy, tracking, landing pages, and paid media discipline needed to turn AI discovery into pipeline.

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Ready to Grow?

 ChatGPT Ads Management. 

Let's align your strategy and execution to unlock sustainable scaling. Book your free consultation today.

Service Inquiry

✓  Free Consultation

✓  No Long-term Contracts

✓  Results in 90 Days

Frequently Asked Digital Marketing Agency Questions


Find answers to common Digital Marketing Agency questions below


  • What are ChatGPT ads?
  • How does ChatGPT advertising work?
    ChatGPT ads are paid placements that can appear below relevant ChatGPT conversations. They are clearly labeled as advertisements and are kept separate from the answer generated by ChatGPT. Unlike traditional search ads, which are often matched primarily to keywords, ChatGPT ads can be matched using the context and intent of a conversation. This creates an opportunity for advertisers to reach people while they are researching a problem, comparing options, evaluating products or deciding what to do next.
  • Who can advertise on ChatGPT?
    Advertisers create campaigns, ad groups and individual ads through ChatGPT Ads Manager or an approved advertising partner. When setting up an ad group, advertisers can provide context hints describing the topics, conversations or situations in which their offer may be relevant. These are not exact-match keywords. OpenAI’s advertising system considers the conversation’s intent, the ad copy, the landing page, the advertiser’s context hints and other eligible signals when deciding whether an ad should appear. Because of this, ChatGPT advertising requires a different strategy from simply copying a Google Ads campaign into a new platform.
  • What types of companies should consider testing ChatGPT ads?
    ChatGPT Ads is still in beta, and advertiser access, supported countries, industries and campaign capabilities may change as the platform expands. OpenAI is gradually making Ads Manager available to more businesses, including smaller companies and larger brands. However, advertising policies currently restrict or require additional review for certain regulated, sensitive or higher-risk categories. Before building a campaign plan, companies should confirm that their country, product category and advertising account are eligible.
  • Are ChatGPT ads based on keywords or prompts?
    ChatGPT ads may be worth exploring for companies whose customers use research, education and comparison as part of the buying process. Potential use cases include software products, professional services, online education, digital products, travel, local services, consumer products and other offers that benefit from explaining what they do, who they are for and when they are useful. For B2B companies, the strongest opportunities are likely to involve clearly defined buyer problems, specific use cases, useful educational content and landing pages designed for people who are actively evaluating solutions. Availability will still depend on OpenAI’s current advertiser access and advertising policies.
  • What should a company do before launching ChatGPT ads?
    Not in the same way as traditional search advertising. Advertisers can provide context hints related to conversations, topics or keywords, but these hints do not guarantee that an ad will appear for a particular prompt. ChatGPT Ads uses broader conversational context and predicted relevance rather than relying only on exact keyword matching. A strong campaign therefore needs to understand the questions buyers ask, the situations that create demand and the language people use while researching a problem. Prompt research can inform that work, but it should not be treated as a list of exact-match search terms.
  • What kind of landing page works best for ChatGPT ads?
    Before launching a campaign, a company should be able to answer several practical questions: • Which customer problems or use cases should the campaign address? • What makes the offer relevant to those situations? • Which landing page best continues the user’s research journey? • Can the website clearly explain the product, audience and next step? • Are conversion events, analytics and CRM attribution properly configured? • Is the product category currently eligible for ChatGPT advertising? • How will results be compared with Google Ads, LinkedIn Ads, SEO and other acquisition channels? Strategy Kiln’s ChatGPT Ads Readiness Audit is designed to answer these questions before significant budget is committed.
  • How much do ChatGPT ads cost?
    The landing page should be closely connected to the conversation and message that caused the ad to appear. Rather than directing every visitor to a general homepage, advertisers should use a product page, service page, resource or campaign page that answers the visitor’s likely question. It should quickly explain what the company offers, who the offer is for, why it is relevant and what the visitor should do next. The page should also be accessible to OpenAI’s advertising and search crawlers, load reliably and include appropriate tracking parameters. Clear, specific landing pages give both the visitor and the advertising system more information than generic brand messaging.
  • What is a reasonable test budget for ChatGPT ads?
    ChatGPT Ads currently supports both cost-per-click and cost-per-thousand-impression buying. Advertisers can use a reach objective and pay based on impressions, or a clicks objective and pay for valid clicks. Campaigns can use daily or campaign-total budgets, although available settings may change during the beta. OpenAI currently recommends that CPC advertisers consider beginning with a maximum bid in the range of $3 to $5 per click. That is platform guidance rather than a guarantee of performance. Actual costs and delivery will depend on competition, relevance, location, campaign setup and available inventory. For most companies, a controlled pilot is more useful than choosing a large budget before conversion quality is understood.
  • How do you measure ChatGPT ads performance?
    There is no universal ChatGPT ads budget because the platform does not yet have established performance benchmarks across every industry and campaign type. The appropriate pilot budget depends on the campaign objective, expected CPC or CPM, available inventory, geographic targeting, conversion volume and the amount of data needed to make a decision. A useful pilot should be large enough to produce meaningful delivery and conversion signals, but controlled enough that the company can adjust its offer, creative, context hints and landing page before scaling.
  • Can advertisers see the ChatGPT conversations where their ads appeared?
    ChatGPT Ads Manager currently reports metrics including impressions, clicks, spend, click-through rate, average CPC, average CPM and conversions. Advertisers can also use the ChatGPT Ads pixel, the Conversions API and UTM parameters to measure what happens after an ad click. These tools can help connect campaign activity to actions such as form submissions, purchases, registrations or other defined conversion events. For B2B companies, the most meaningful evaluation may extend beyond the initial conversion. Lead quality, qualified opportunities, CRM attribution, sales acceptance and pipeline contribution can provide a better picture than clicks alone.
  • Do ChatGPT ads influence ChatGPT’s answers?
    Advertisers do not receive access to an individual user’s private ChatGPT conversations. OpenAI states that conversations remain private from advertisers and that advertisers receive aggregated performance information rather than personal conversation details. Advertisers can provide context hints to help the system understand where an offer may be useful, but those hints do not provide access to the underlying chats.
  • Do ChatGPT ads replace Google Ads, LinkedIn Ads or SEO?
    No. OpenAI states that advertisements do not influence the answers ChatGPT provides. Ads are handled by systems that are separate from the model’s organic response. They are labeled as sponsored placements and appear separately from the answer. An advertisement appearing in ChatGPT also does not mean that OpenAI recommends or endorses the advertiser.
  • What is the difference between ChatGPT ads and AI search optimization?
    ChatGPT ads should usually be treated as an additional customer-acquisition channel rather than a replacement for an established program. Google Ads can capture explicit search demand. LinkedIn Ads can reach audiences based on professional and company characteristics. SEO and answer engine optimization can improve organic visibility. ChatGPT ads can introduce a paid opportunity during conversational research and evaluation. The best channel mix depends on where buyers discover the company, how they evaluate solutions and which channels ultimately contribute to qualified revenue.
  • Why work with a ChatGPT ads agency?
    ChatGPT advertising involves paying for sponsored placements. AI search optimization, sometimes called AEO or generative engine optimization, focuses on improving how clearly a company, product or piece of content can be understood and surfaced organically by AI-driven discovery systems. The two disciplines can support one another. Research into buyer questions can inform advertising context hints, landing pages and content. Campaign results can also reveal which messages and use cases attract qualified interest. However, paying for ChatGPT ads does not guarantee that a company will be mentioned in ChatGPT’s organic answers.
  • What does Strategy Kiln provide for ChatGPT advertisers?
    ChatGPT advertising combines elements of paid media, conversational intent research, creative strategy, landing page optimization, analytics and conversion measurement. An agency can help determine whether the platform is appropriate for the business, translate customer research into campaign themes, build ad and landing-page variations, establish conversion tracking and evaluate results against other marketing channels. Because ChatGPT Ads is still developing, the agency should also clearly distinguish between confirmed platform capabilities, experimental strategies and assumptions that still need to be tested.
  • What is the best first step for testing ChatGPT ads?
    Strategy Kiln helps companies evaluate, launch and improve ChatGPT ad campaigns as part of a broader demand-generation and AI discovery strategy. Depending on the engagement, this may include: • ChatGPT Ads readiness and eligibility review • Buyer-question and conversational-intent research • Campaign, ad-group and context-hint planning • Ad messaging and creative development • Offer and landing-page recommendations • Conversion tracking and analytics review • GA4, pixel, Conversions API and CRM measurement planning • Coordination with Google Ads, LinkedIn Ads, SEO and AEO • Ongoing testing, reporting and optimization The objective is not simply to purchase early inventory. It is to build a measurable campaign system around relevant buyer conversations and meaningful business outcomes.